Sunday, March 30, 2008

there's something about ..... branding

The power of Branding.

If you think Apple is the king of branding.... think again.

That honour belongs to .......

1.) Pampers. Ever wonder why we always called Diapers "pampers" and not "diapers" or for that matter, any other brands?

2.) Kotex. Ever wonder why we most times called Sanitary napkins "kotex" and not ... other names?

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